Altenar goes live in Georgia with Ambassadoribet

Sportsbook and iGaming software provider Altenar has entered the Georgian market through a deal with Ambassadoribet.

The parent company of Ambassadoribet currently operates a VIP casino within its hotel in Tbilisi and is expanding into other cities in Georgia, including Batumi and Kachreti.

Ambassadori recently launched its online arm, Ambassadoribet, with Alternar’s sportsbook solution deployed across its retail and online operations.

“With Ambassadoribet's esteemed presence and our state-of-the-art platform, we are poised to offer Georgian sports enthusiasts unparalleled access to a wide range of betting opportunities,” said Alejandro Cazorla, sales manager at Altenar. We look forward to a successful venture and to bringing the thrill of sports betting to Georgia.”

Giorgi Svanidze, chief executive of Ambassadoribet, added: “We are delighted to have integrated Altenar’s sportsbook in time for a busy summer of sport, including the Euros. Altenar’s sportsbook solution offers everything we need to grow our brand and we look forward to a long-term partnership.”